About The CEO

He is  a UAE National, famously known as Abu Nader who  solely owned and managed the entire group. His key to success is hard work and dedication.

Abu Nader is a visionary and strategic leader whose good deeds and generosity is a constant beacon of light, as he is also an angel to all Filipinos who help without hesitation.

Over the past 30 years, he has had the opportunity to meet and work with different nationalities, finding that Filipinos are competitive and has something to offer among other nationalities. He believes Filipinos are the most trustworthy when it comes to work, responsibility, and business, as long as you support them.

By providing Filipinos in the UAE with Philippine products, Abu Nader provides a sense of home for Kabayans even when far from home.

Known for his inspirational leadership and hands-on business ownership, he ensures the safety of his employees and provides prompt and courteous resolution to any complaints and issues.

It has always been his belief that honesty can save a person’s dignity and it can help them walk on the right path to success.

People who knew him described him as an Emirati with a Filipino heart. He is always there to help Filipinos in need, particularly during the recent pandemic. Helping people became his life’s work. He will always be willing to assist anyone in need when he sees them.